You can kick-start your business with no-cost and low-cost marketing ideas that work and that will increase profits without increasing costs.
Some ideas you’ll know about, some will be to you. Just try them all and see how powerful they are. Build up an Action Plan to convert these ideas into profit, and do it now.
I’ll supply quality information and ideas. Your only commitment is to do this with enthusiasm and without delay.
Businesses succeed because they make mistakes and learn from them. Importantly when you do make mistakes don’t give up – get on with it.
But what is better than learning from your mistakes? Why, learning from other people’s mistakes. That is the wise-guy approach. It’s cheaper and uses less energy. All our ideas work and we’ll tell you how to avoid making mistakes because we’ll have made them already.
But subscribe to our NEWPhoenix Business Programme and you will see dramatic increases in profit. This programme will be available to download. Watch out for more information. To be released soon.
You’ll be able to monitor the results and see the amount of turnover and extra profit that you generate. Lets face it, whatever aspect of your business you work on you must be able to see a pay-back. I’d bet that you’ll see at least a 50-fold return within just 6 months. What have you got to lose? What could you gain? Think about it. If a small monthly investment plus your positive action can produce such dramatic results in just a few weeks where will you be in 5 years?
Topics we’ll cover include:
finding out the best way to market your products,
low-cost advertising,
the 3 single words that make adverts and promotions stand out and stand up,
how postcards can produce extra and additional business,
what every website must contain to bring in the orders,
what is a “Call for Action”,
how you can increase local business through listening,
19 successful sales closing techniques,
why existing customers are worth their weight in gold,
how to get a barrel-full of prospects without having to cold call, and …much more.
We hope you’ll join us today and prosper tomorrow.
The Phoenix Business Builer 100 Day Programme is coming. Launch now 1st February 2009. This exciting programme will present you with a new course part each week including videos, podcasts, templates, articles and action plans that will develop your business and increase profits.
It will be necessary to make a commitment to put one hour aside each day to steer your business forward. All studying and your input will be direct action that will affect your business - no time will be sent on studying. If it isn’t applicable to your business you’ll not need to do it.
After a great weekend with a client Christmas party on Friday and Christmas Day Special on Sunday I have decided to run the “Unlock the Secrets” seminar during January and February 2009. The feed-back I had was really great and I’m talking to delegates who attended last July and who have followed the plan and gained an increase in profits. They’ve been telling me to run this 2 hour seminar again as it helped them so much. Here is a special discount if you book now so go to the page and book today. Just click here
Recession Buster 1
This short video is just one of a series. Watch out for more. Using quotations to help you close more business is easy and common-sense. Why don’t you try each point out. Let me know what works for you and if you have any other tips to pass on.
Recession Buster 2
Here we go with Recession Buster 2 which is about asking questions. Ask and you shall be given. Take a look and try out these tips. If you aren’t using them now you sure will find a difference. Good salesmanship.
19th December 2008
Surprisingly Good Service.
I had to send an urgent parcel to Lincoln today and wanted it to be there by Christmas. I phoned around but wasn’t getting much joy. I don’t send many parcels and so don’t have an account with any of the carriers. So I was offered the opportunity to open an account or high charges. The only option was Parcelforce which was reasonable but then I came across a company in Tunbridge Wells, Kent who offer “Next Day Delivery at £7.99 plus VAT. It took a few minutes to give the inbformation by phone and I received an e-mail within minutes with the notes to stick on the parcel. That was at 10.30 this morning. The parcel was collected at lunch-time by United Parcel Service so I’m hoping it’ll be there tomorrow.
For impressive service and a friendly voice when you have a parcel to send look up the website or call 01892 704230. If you use them please give us some feed-back by writing a comment.
19th December 2008
Check out for Christmas
Marketing Basics remind you that “call forwarding” means you can always keep in touch with customers even when your office is closed.
“Call forwarding ” costs around £2 a month and gives you freedom. options include being able to divert all calls to another phone, maybe your home number or your mobile. Another option is to divert calls when your number is engaged and another is if you don’t answer within a set number of rings then it is diverted. There are other options but these three will give you freedom and control.
Sometimes we do need to be available to customers 365 days a year but is that call really urgent? You could put your office voice-mail on and include “Please leave a message but if it is really urgent call our mobile which is . . . . . “.
There are alternatives such as a bureau (if you choose one open 247) or a message pager bureau that will be open 247 and 365 days a year and is the most economic solution at around 72p per day. For details go to www.ace-answering.co.uk
23rd December 2008
Get a Newsletter up and Running NOW
Christmas Eve tomorrow and a few days break, the family together and a great time for all. I wish you all a really happy, relaxing and peaceful Christmas and a healthy, active and successful New Year.
So lets quickly think about the New Year. Marketing Basics are getting ready for the first 2 hour Unlock the Secrets Sales & Marketing seminar on 13th January at 56 Walter Road, Swansea. Book you place now and start the year off with a bang, not a whimper. I’ve run this before and it’s been very well received. It comes with a large A4 44 page manual packed with ideas for you to take action on. There will be another seminar on 23rd January. Each will seat just 8 people and is only £49. Price reduced as I believe this is important for all business owners.
Now how many of you run a regular e-mail newsletter? This is a really good way to build up a list of people that like what you write about and get to know you so that they begin to trust you and will go on to buy from you. Now that seems a good receipe.
I’ve been using Marketmailer, the Welsh automated e-mail system and I’d highly recommend it. An e-mail newsletter should be one of your marketing basics. This system is free to set up, no monthly charges: you just pay for the number of e-mails you send out. Marketmailer have a special monthly package of 500 e-mails for an incredible £4.95. No other cost. The system is easy to manage and there are so many other features you’d imagine it would cost over £45 a month compared with other systems. Some of the features are:
you can design your own newsletters
design your own banners
use your own photos
use one of the built-in templates
use html or plain text - or send html and if their system doesn’t allow that then they’ll receive plain text
You can personalise each newsletter.
Once sent the system tells you:
who has opened their newsletter
which have not been delivered
who has clicked on a link, and which one
plus much, much more
Recession Buster No 3 Newsletters One
I’m so impressed that I’m planning to run some training videos. Meanwhile a newsletter can bring in extra sales if you remember to include the following Recession Buster 10 TOP TIPS from MIKE LEAHY.
Please watch the video. Please give me some feed-back.
I’m hoping to add a final 2008 video before the 31st but meanwhile, once again have a great Christmas.
Mike Leahy
Good health me ‘earties
29th December 2008
The Big Sales & Marketing Seminar BluePrint to Success
Go to the page to book or for more information. Click here
Come and enjoy.
Friday 2nd January 2009
Sad me! It’s 10 o’clock Friday night and I’m writing about work. But I can’t emphasis enough the importance of my seminar that’ll be running on 13th and 23rd January. Choose one or the other for two hours of inspiration, new and old ideas, entertainment and motivation for getting a head start in 2009.
This 40 page Action Workbook is FREE and suppliments the seminar. I’ve also included another set of closes and will be telling you about the 2009 “Cold Calling ” new ideas. So if you get “No!” when calling cold then come and hear the latest.
I do feel that it is important for anyone of any level of experience coming along just to have a 2 hour motivational session and be able to talk with other like-minded people.
Call me today on 01792 549803.
If you feel you’d like to hear the seminar or a similar one but can’t attend then e-mail me as I’m launching a video of an event I held last June at Pontardulais Golf Range.
Rachael Flanagan of the Mrs Bucket Cleaning Co is the current Federation of Small Businesses UK Young Entrepreneur of the Year. She said “I cannot repay Mike Leahy of Marketing Basics for the fabulous work he has done in promoting my business and guiding me towards becoming the Young Entrepreneur of the Year. He is a great marketeer and has taught Kim my manager, and myself important sales techniques that are enabling us to rapidly build our business through a simple marketing plan and basic sales techniques. He has been a great coach and is always there as a dependable critical friend“
Print This Post
| Leave a comment
